Big Picture Thinking
Broken Glass LLC is a Sales and Marketing Consulting Firm specializing in sponsorship negotiations and event production. Our core competencies are: Sponsorship Negotiations, Project & Logistical Management, and Media Content.
Sponsorships are not flat, pre-cartoned packages. Like most things in life, they are negotiable. We get to know your brand: your goals, your consumer, your budget, and strategically plan sponsorship and activation as one complementary force. This empowers our clients along their sponsorship journey.
Sponsorship is a marketing channel based on interaction, and interaction must be purposeful to be effective. By producing events with sponsor needs and consumer interaction at the forethought, value is added to the event, the consumer, and the brand. This combination of sponsorship negotiations and project and logistical management generates lasting partnerships and loyal consumers.
Core Competencies
Sponsorship Negotiation
We believe sponsorships are dynamic, customizable relationships. We negotiate UNIQUE sponsorship packages aligned with our client’s goals, budget, and target customer. By doing so we orchestrate impactful experiences that bond a consumer with your brand.
Activation is paramount to a result driven, successful sponsorship campaign and must be considered during the budgeting and negotiation process. At Broken Glass, we nurture a loyal relationship between brand and consumer with an Activation Plan rooted in creditability and common interest.
Project & Logistical Management
We manage every aspect of your event with remarkable efficiency so that it is executed on time and within budget. This can include developing concepts and ideas, overseeing operations, directing staff, performing site visits, working with vendors, managing budgets, and coordinating technical and production aspects.
Media Content
Media Content is the voice of a brand. It’s the bank of language a consumer identifies and links to a specific brand or event. At Broken Glass we narrate language for Social Media and traditional media platforms for individual events and sponsorship campaigns.
Next Steps…
Let us put our creativity and experience to work for you. Contact Us